Media type access rules define which media types are allowed or not allowed for a campaign. They are part of the promotion guidelines that indicate how publishers may promote an advertiser.
What are access rules
Each campaign can specify access rules per media type, such as Product Listing Ads, keyword marketing, content sites or email. These rules determine whether a media type is allowed and can include additional conditions or restrictions.
Read more about media types:
What are the different media types I can use?
Why media access rules matter
- They show which media types you are allowed to use for a campaign.
- They help you avoid running promotions that do not match the advertiser policy.
- They are an important input for automation and campaign approval flows.
Where to find access rules
You can view access rules both in MyDaisycon and via the API.
In MyDaisycon
Open the campaign detail page (publisher/campaign/[program_id]) in MyDaisycon and navigate to the section Terms and conditions settings to find the promotion guidelines for individual media types. This view is still in development but already shows the structured keywords configured for the campaign.
Via the API
You can retrieve the access rules per program using the following endpoint:
GET /publishers/{publisher_id}/programs/{program_id}/access-rulesThe response shows which media types are allowed or denied. It can also contain extra clarification provided by the advertiser.
Relation with Negative keywords
Access rules determine whether a media type such as keyword marketing or Product Listing Ads is allowed for a campaign at all. Negative keywords then specify which search terms must be excluded when that media type is used. Both should be taken into account when setting up or updating your campaigns.
Best practices for publishers
- Always check access rules before starting new promotions.
- Combine access rules with Negative keywords in your own tooling.
- Review changes regularly for key campaigns, especially around peak periods.