What is the promotions feed?
The promotions feed is an automated feed that includes all active promotions, special offers, and promotion codes from all advertisers. This feed helps publishers automatically integrate promotional content into their websites, ensuring offers are always up to date. The promotions feed making it easier to manage promotions, including voucher codes, more effectively.
What information is included in the promotions feed?
The promotions feed contains all the required information you need to display content of offers more effectively. Below is an overview of the key fields included in the feed:
- Program name: The name of the campaign.
- Promotion name: The title of the promotion.
- Consumer description: A brief description of the offer for users.
- Promotion code: The voucher code required to redeem the offer (if applicable).
- Type: The type of promotion (e.g., percentage discount, amount off, free shipping).
- Discount: The discount amount or percentage.
- Start date: The date when the promotion starts.
- End date: The date when the promotion ends.
- Terms: Additional terms and conditions for the offer (if applicable).
- Locales: The countries where the promotion is active.
- Subscribed media IDs: The media associated with the campaign.
- Category: The advertiser's category for the promotion.
- Status: Active or upcoming promotions.
How to create the promotions feed
To access all available promotions, including upcoming ones, go to “Material | Promotions” in your MyDaisycon account.
You can filter promotions to ensure you have the most relevant offers for your audience. The filters allow you to narrow down promotions by criteria such as advertiser, status, or event.
Note: You can only use promotions from campaigns you are approved for, so make sure to subscribe to campaigns that allow promotion code publishers.
Available filters for the promotion feed include:
- Campaigns: Filter on specific campaigns.
- Media: Use the media filter to select the media you would like to use for the promotion feed
- Code: Select promotions with or without a promotion code.
- Events: Filter by active/upcoming events like Black Friday, Christmas, or other seasonal promotions.
- Type: Choose the type of promotion, such as amount discount, free item, free shipping, percentage discount, or stack discount.
- Language: Search for promotions by language.
- Country: Select promotions based on country availability.
- Currency: Filter promotions by currency.
Using these filters helps you find the exact promotions that align with your target audience, ensuring you provide relevant and timely offers.
How to use the promotions feed
To export the promotions feed, click the export icon at the top of the page. You can choose to download the feed as a file or use the URL export. The URL export will help you to keep the updating of the promotions automated, so you do not have to manually download the feed.
Publishers can integrate the promotions feed into their websites in a way that suits their existing workflow. For those comfortable with development, direct integration through custom coding is possible.
However, most publishers use feed import software, offering a seamless and efficient way to manage promotions without the need for manual programming. The feed updates automatically, saving time and ensuring that individual offers are always current without requiring manual intervention.
API documentation for publishers
For more information on integrating the promotions feed using our API, check out our API documentation.