What does CPL/CPS/CPA/CPC/CPM mean?

Affiliate marketing knows different commission models. You can check the commission model at every program detail page.

- CPL means Cost Per Lead (for example a newsletter subscription)
- CPS means Cost Per Sale (for example a purchase in a webshop)
- CPA means Cost Per Action (for example a deposit with a casino)
- CPC means Cost Per Click (for example a click on a product)
- CPM means Cost Per Mille (For example 1000 banner views on a website)

What can I do if I have any further questions?
If you have any other questions, please check our Frequently asked questions (FAQ) first. The questions are sorted by subject so you can find the answer quickly. If your question is not listed then you can submit a ticket and contact us.